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A Planning Playbook for Opening a New Orthopedic ASC
The ASC market continues its rapid growth. In 2023, roughly 116 new ASCs opened in the U.S., many of which were orthopedic-specific in nature....
The PowerPoint deck displayed on one of the flat screen monitors in our lobby runs on a loop and includes answers to commonly asked patient questions and bios of staff and surgeons. The bios include traditional professional background information, as well as light-hearted nuggets such as a surgeon's favorite saying or a staff member's favorite sports team. Patients actively watch it. They love it and often laugh out loud in the waiting room, which plays a key part in them being relaxed before their surgeries. The information also leads to some fun and interesting conversations when patients ask members of their care team about the fun facts they read while waiting for their surgeries.
Elizabeth Austin, BS, RN
Visual Aid Creator/illustrator
AUA Surgical Center
Amarillo, Texas
[email protected]
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